ProductAug 12, 2026· 6 min read
How we cut checkout abandonment by 23% with one form change
A single-field autofill tweak on the shipping step moved conversion more than any discount campaign we ran last quarter.
Read more →From the team
Playbooks, not press releases.
Notes from building and running a D2C platform — what worked, what broke, and the numbers behind both.
PlaybookJul 28, 2026· 9 min read
Cross-border shipping: what actually breaks at checkout
Currency rounding, customs duty surprises, and address formats — the three things that quietly kill international orders.
Read more →PlaybookJul 15, 2026· 7 min read
Inside our abandoned cart recovery flow (with numbers)
The exact timing, copy, and channel mix that recovers roughly 1 in 6 abandoned carts for merchants on Growth plan.
Read more →EngineeringJun 30, 2026· 11 min read
Multistore, one login: the engineering behind it
How we built account-scoped access without forcing merchants into a maze of separate dashboards.
Read more →CompanyJun 10, 2026· 4 min read
Why we don't charge setup fees
A short explainer on pricing philosophy, and why lock-in contracts are a red flag for any SaaS you depend on.
Read more →ProductMay 22, 2026· 8 min read
Reading your dashboard: which numbers actually matter
GMV is vanity if your repeat-purchase rate is falling. A guide to the four metrics worth checking weekly.
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