Six Stores. Six Very Different Wins.
No stock photos, no composite averages — these are actual Vilva D2C merchants, with the actual metrics they track every week.
The merchants behind the numbers
Across 324+ active stores and ₹3.5 Cr in GMV processed, these six give a real cross-section of what changes when the tooling gets out of the way.
Tamil Tshirts
“Our drop-day traffic used to crash the old cart. Now it just sells through.”
— Karthik R., Founder
2.4x
Revenue
33%
Conversion
29%
Cart recovery
Thingal Essentials
“Coupons and repeat-customer campaigns went from a spreadsheet hack to something that actually runs itself.”
— Meera S., Co-founder
1.9x
Revenue
26%
Conversion
35%
Cart recovery
Magizh Handicrafts
“We stopped losing sales to a clunky checkout and started losing sleep over how fast we’re growing instead.”
— Priya Dharshini, Founder
3.2x
Revenue
28%
Conversion
42%
Cart recovery
Adyar Handicrafts
“International orders used to be a manual nightmare. Now they’re just orders.”
— Suresh V., Operations Lead
2.1x
Revenue
31%
Conversion
38%
Cart recovery
Natril Naturals
“Bundling and upsells alone paid for the platform in the first month.”
— Anitha K., Founder
2.7x
Revenue
30%
Conversion
33%
Cart recovery
Aathirai Craftz
“Support actually answers. That alone was worth switching for.”
— Divya M., Founder
1.8x
Revenue
24%
Conversion
31%
Cart recovery
Write your own case study.
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